ChatGPT - what do you say about sustainable tourism?

Photo by ilgmyzin / Unsplash

Or ChatGPT It is the new wave of the moment. You've probably heard about it, and you may even have many doubts and questions about this new Artificial Intelligence (AI) tool that is moving the internet. In this text I will clarify some of its characteristics and present the result of one of our conversations.

Or ChatGPT it is nothing more than a weak AI robot. This means that it does not have the ability to learn from the environment, from the interaction, or from its content, as it does with strong AI. However, the tool's great capacity to accumulate information and, consequently, to learn draws attention, which far exceeds what we had available until then.

Trained with all the information available on the Internet by 2021, the ChatGPT t in the ability to understand natural human language and even hold an interesting conversation in the form of chat . You can translate and summarize texts and books, create content, write essays, give a recipe and even love advice. In other words, it has great potential to become an excellent virtual assistant.

But it is not only good news that new technologies and innovation are made. As it is something extremely recent, there are doubts, even for its creators, about the reliability of the information transmitted, especially when related to human safety and health. Nor are there verification mechanisms that allow authenticating the veracity of the content, and who was its creator.

This is one of the reasons for a petition started last week by thinkers and big names in the corporate world, such as Yuval Noah Harari and Elon Musk. Those involved in the movement are calling for a pause in the development of Artificial Intelligence until security mechanisms and user verification can be devised and/or improved with new regulatory authorities.

Now that we've covered the ChatGPT and your "skills", I present an example from our last conversation in which I asked you how we can achieve sustainable tourism, and I got a very coherent and interesting answer.


How can we achieve sustainable tourism?

ChatGPT: Sustainable tourism is an approach that seeks to balance environmental preservation, economic development, and social equity. To achieve sustainable tourism, it is important to adopt practices that minimize the negative impacts of tourism, both in environmental and social terms, and maximize the positive benefits.


Here are some ways to achieve sustainable tourism:


1) Planning : It is important that tourism is planned in a sustainable way, taking into account the carrying capacity of the tourist destination and the environmental and social sustainability of the region.


2) Involvement of local communities : Local communities must be involved in the development of sustainable tourism, so that they can benefit from tourism and have a voice in decisions that affect their lives.


3) Preservation of the environment : It is important to adopt practices that preserve the environment, such as reducing the use of plastic and conserving natural resources.


4) Social responsibility : It is important for tourism businesses to be socially responsible and support local communities, for example by promoting local employment and providing support for education and health.


5) Education and awareness raising : It is important to educate tourists about sustainable practices and the negative impacts of tourism, encouraging them to adopt responsible behaviors while traveling.

6) Monitoring and evaluation : It is important to constantly monitor and evaluate the impacts of tourism on local communities and the environment in order to take corrective action and ensure that tourism is sustainable in the long term.

These are some of the ways in which sustainable tourism can be achieved. It is important that all actors involved in tourism – tourists, tourism businesses, governments and local communities – work together to ensure that tourism is sustainable and benefits everyone.

If you want to insert yourself and carefully test this new tool, just access https://chat.openai.com/chat Sign up and have fun.

Rayane Ruas

Rayane Ruas

PhD student at the University of Aveiro, Master in Tourism. Big Data and tourism research. Founder of Sprint Dados, a startup dedicated to innovations in tourism management.