The academic community supports the technical choice of very high competence by President Marcelo Freixo
The Laboratory of Studies in Tourism and Sustainability (LETS) and its researchers celebrate the appointment of Jaqueline Gil as Director of Marketing, Intelligence and Communication at Embratur, the Brazilian Agency for International Tourism Promotion.
Jaqueline is an extremely respected professional among the most diverse actors in the Brazilian tourism sector, moving with mastery between academia, the private sector, the government and international organizations.
As a professional, she has more than 20 years of experience, in Brazil and around the world, with professional activities in tourism, business and international strategies. In his career, he has contributed to the Ministry of Foreign Trade of New Zealand, Fraunhofer/Innovation of the European Union, in addition to the private sector, and to Embratur itself (in the early 2000s). She also has experience as an entrepreneur, founding a prominent consultancy in tourism innovation, Amplia Mundo, responsible for a rich portfolio of tourism development projects in Brazil.
In the context of the University of Brasilia, Jaqueline has already studied specialization, has collaborated as a volunteer teacher in undergraduate courses with a focus on innovation and future studies. In addition, we are honored to live with Jaqueline as a member of our network of researchers since 2018, even before her entry into the PhD in Sustainable Development, in 20219, at the Center for Sustainable Development of the University of Brasilia.
Professor Dr. Elimar Nascimento, founder of LETS, professor at CDS/UnB and her PhD advisor, emphasizes that "Jaqueline stands out for her immense capacity for articulation, teamwork, and mobilization of people. An example of responsibility, intelligence and competence. In short: a wonderful person".
Professor Dr. Helena Costa (UnB), coordinator of LETS, reveals her happiness for this nomination, not only as a researcher and co-worker of Jaqueline for so many years, but also as a citizen. "Brazil wins with names like Jaqueline in senior management. I would dare to say that she is the most prominent tourism professional in the national context. Deeply knowledgeable about the subject, the global context, Brazil's development needs and its tourism potential and, above all, capable of positioning ourselves in the face of the challenges of the future. In addition to her technical competence, she is a rare person to find: generous, passionate about the new and deeply committed. Certainly, the best name that the president of Embratur, Marcelo Freixo, could have chosen", says Professor Helena, coordinator of LETS.
Professor Dr. Iara Brasileiro (UnB) points out that "this nomination brings us great joy. Jaqueline is extremely competent and there is a need for choices of this type. In addition to her curriculum and experience, she brings the knowledge associated with practice to Embratur".
Dr. João Tasso, professor at the Center of Excellence in Tourism at UnB and also coordinator of LETS, adds that "such competence and professionalism could only lead to such an important assignment. Jaqueline is a source of pride for LETS, for the academic community as a whole, and she will always be able to count on us."
With the word, Jaqueline!
"I am very honored to receive the mission of President Marcelo Freixo to assemble and lead a technical team, with very experienced professionals and diversity. Our goal is to recover Brazil's image abroad, rebuild robust programs, rebuild bridges abroad and modernize international promotion. I am very excited to return to Embratur, 20 years later, for such a special challenge." Jaqueline Gil
To learn more about his professional career, click here